Based on a thorough analysis of the website, we went in and set new terms for the entire UX part of the website. Then we created a design with the purpose of tapping into a more emotional universe. Inspiration, support and stories from real life are at the heart of the website.
In addition, we created a new logo with the purpose of creating a perception of hope and community.
The site is fully responsible with strong SEO optimisation, and an easy to navigate backend system.